Analytics

QR Code Analytics for Smarter Campaign Decisions

QR code analytics show how offline materials perform after people scan. Stirling-QR records scan activity so you can compare placements, improve campaigns, and report results with more confidence.

What it is

qr code analytics

QR code analytics are scan reports generated by dynamic QR codes. They help you understand volume, timing, location, device type, browser, operating system, and referrer.

What QR analytics help you answer

  • Which printed assets are getting scanned?
  • Where are scans coming from geographically?
  • Are people scanning from mobile devices as expected?
  • Which campaigns deserve more budget or better placement?

Key features

Built for business QR campaigns

Scan timeline

See scan trends over time so you can spot campaign spikes and quiet periods.

Location and device breakdowns

Review country, city, device, browser, and operating system data.

Campaign reporting

Group QR codes and understand performance across a full campaign.

Recent scan logs

Review recent activity to validate launches, placements, and testing.

Who it is for

Teams that need control after launch

marketersagenciesevent teamsretail teamsrestaurant operators

Analytics vs guesswork

Without analytics, a QR campaign can only be judged by downstream results you already track. With QR analytics, you can see engagement at the scan level and improve the physical placement itself.

FAQ

Common questions

How do I track QR code performance?

Use a dynamic QR code and review the analytics dashboard after scans begin.

Can I see where QR scans happen?

Yes. Stirling-QR can show scan location data such as country and city when available.

Can I track scans by campaign?

Yes. Campaign grouping helps you review related QR codes together.

Start with 5 free QR codes

Create your first dynamic QR campaign, test the workflow, and upgrade only when you need more room.

Get started free